Getting the Word Out: A Guide to Book Marketing & Publicity for Indie Presses and Authors


Hear from experienced marketing and publicity specialists on this CLMP panel at #AWP24.

Event Date
02/09/2024
Event Time
3:20 pm - 4:25 pm
Event Venue
Room 3501 GH, Kansas City Convention Center, Level 3

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How do presses and authors successfully partner to market and publicize books? What should authors and publishers expect from one another before and after publication? And when should authors engage outside publicity for their books? On this panel, marketing and publicity directors from indie presses share how they promote new titles, best practices for presses and authors looking to improve their publicity strategies, and more.

Learn more about this event and register for AWP.

Panelists:

Moderator: Emma Hine, Communications Director, CLMP

Joanna Englert, Senior Marketing and Publicity Director, Sarabande Books

Morgan LaRocca, Publicist, Milkweed Editions

Ryo Yamaguchi, Publicist, Copper Canyon Press