Editors as Brand Builders: How Lit Mags Use Branding to Express Their Missions


Discover how literary magazines build brand identity in this CLMP panel at #AWP26.

Event Date
03/06/2026
Event Time
10:35 am - 11:50 am
Event Venue
Room 309, Level 300, Baltimore Convention Center

 

Join the editors of five literary magazines for a discussion about scaling and sustaining publications through successful branding. This panel will also explore the reciprocal relationship between how the distinct look and feel of a literary magazine shapes and is shaped by its contributors and readers. Whether you’re a magazine founder, submitter, or reader, you’ll walk away with an understanding of how literary magazines’ branding informs their curation process

Learn more about this event and register for AWP.

Moderator:

Lexi Rosen, Silly Goose Press

Presenters:

M.M. Carrigan, Taco Bell Quarterly
Rita Mookerjee, Split Lip Magazine
Aaron Burch, Short Story, Long
Jeremy Schraffenberger, North American Review